A school-based smoking prevention program centered on media literacy performed better than traditional anti-smoking educational programming, according to a new University of Pittsburgh School of Medicine study. While traditional anti-smoking education focuses on health effects of smoking and resisting peer and other social influences, media literacy empowers participants to analyze and evaluate portrayals of tobacco use in media. Read more here.
Study mentioned: Primack BA, et al. Comparison of media literacy and usual education to prevent tobacco use: a cluster-randomized trial. Journal of School Health. 2014; 84(2):106-115.
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